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	<title>Ebusiness Technology &#187; technological revolution</title>
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		<title>Ebusiness Case Study: Last FM and Web 2.0 innovation</title>
		<link>http://www.ebusiness-technology.net/2009/e-business/ebusiness-case-study-last-fm/</link>
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		<pubDate>Wed, 23 Sep 2009 03:29:31 +0000</pubDate>
		<dc:creator>annabelt</dc:creator>
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		<category><![CDATA[Intellectual Property]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[business models]]></category>
		<category><![CDATA[copyright]]></category>
		<category><![CDATA[early adopters]]></category>
		<category><![CDATA[innovators]]></category>
		<category><![CDATA[Internet Businesses]]></category>
		<category><![CDATA[music downloads]]></category>
		<category><![CDATA[personalised recommendations]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[Schumpeterian waves]]></category>
		<category><![CDATA[streaming audio]]></category>
		<category><![CDATA[synergy]]></category>
		<category><![CDATA[technological revolution]]></category>
		<category><![CDATA[technology innovation]]></category>

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		<description><![CDATA[How Last.fm Responded to the Opportunities and Challenges of E-Business Technologies
As an e-business from the start, an online presence was essential to Last.fm&#8217;s business model. There was no risk of channel conflict or cannibalisation of pre-existing sales channels.
Last.fm&#8217;s Relationship with Technology

Using Rogers&#8217; (1962) technology adoption lifecycle model, organisations can be innovators, early adopters, early or [...]]]></description>
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